Tag: Marketing Strategy

How To Measure Your Digital Marketing Results

Posted on 15/05/14 by Joel Black

Inbound marketing is a sure way of generating traffic and leads on your website. It should be a part of your digital marketing strategy. Make sure you have the analytic tools in place to measure your marketing effectiveness.

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How To Promote Your Content Online

Posted on 01/05/14 by Joel Black

There are many online content promotion strategies you can use and it’s easy to get in the web of using any and all forms of promotion methods.

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Market To People, Not Statistics

Posted on 22/04/14 by Joel Black

As an online marketing company, I fall into the trap of statistics. When is the last time a stat purchased a product or service from you? People buy products, not stats!

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3 Surefire Ways to Increase Sales On Your Website

Posted on 09/04/14 by Joel Black

It’s simple, there are 3 ways you can increase sales from your website: Traffic, Conversions, Quality.

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How To Plan Lead Capturing Campaigns

Posted on 03/04/14 by Joel Black

When leads join your sales funnel, you want to connect with them on a personal level. People buy from those that they trust and this also applies to online buyers. Prospects have to trust you before they can buy your product or service. How do you build trust online? By providing value. You want to interact […]

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How Important Is A Domain Name For Business?

Posted on 01/04/14 by Joel Black

When choosing a domain name for your business, keep these three things in mind: domain auction, spelling, keywords

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Creating Offers and Landing Pages

Posted on 25/03/14 by Joel Black

Creating high converting landing pages is not something that you do the first time and get it right. You have to test and optimize your landing pages.

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What Can We Learn About SEO From Atlanta Traffic?

Posted on 12/02/14 by Joel Black

One thing that I’ve learned from the SEO and internet marketing business is that nothing happens fast. It’s a continuous and steady pace of building online relationships, generating quality content, using social networks to propagate content and to strengthen relationships as well as building a strong website that as correctly coded.

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5 Reasons People Leave Your Website

Posted on 06/02/14 by Joel Black

A good website boosts your reputation while a bad one will scare away potential customers. This should be motivation enough to invest in a good website.

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Blogging Strategies For Marketing

Posted on 30/12/13 by Joel Black

If you are new to blogging and wondering how to get started, here are blogging strategies for 2014 that you can easily integrate into your business.

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What Is The First Step To Pay-Per-Click Marketing

Posted on 04/11/13 by Joel Black

If you have not dove into pay-per-click marketing and are holding off because it seems to confusing, I’ll share an easy step-by-step tutorial that will have you up and running in less than an hour.

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What is my first step with SEO

Posted on 09/09/13 by Joel Black

If anyone’s ever tried P90X, you probably heard the host say, “I love it, but I hate it.” That pretty much sums up the relationship of SEO. But to get down to the first steps of increasing your websites search engine optimization, knowledge and understanding is power. Before you can understand SEO, you have to understand […]

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Brand Consistency in Social Media

Posted on 04/10/12 by Joel Black

As a small to medium sized business, you’ve realized the importance that being involved with social media has to your customers and your business. Whether you’ve hired a company to manage your accounts, hired someone internally, or divided the responsibilities to different people throughout the company, one important thing to remember is CONSISTENCY.  The kind […]

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How to Gain Better Results on Search Engines

Posted on 21/09/12 by Joel Black

For years companies big and small have tried to outwit the search engines in order to gain a better results on search engines.  Trends change and searches get smarter, so focus on a steady and foundational strategy.  From attempts at content relevant key words and metadata, blogging, plugins, paid adword campaigns, the fight for better […]

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How to Use Pintrest for Business

Posted on 25/07/12 by Joel Black

Pinterest, although having over 10 million users as of January 2012, is still largely unknown to a lot of business owners. Even if they have heard about it, they might have a lot of confusion as to how “pinning” works or how it could help their business at all. With a little more information and […]

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Black Bear Design June Marketing Newsletter

Posted on 11/06/12 by Joel Black

Graphic Design and Marketing Newsletter from Black Bear Design. Set up Google analytics reports & welcome to newest designer Mary Frances

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Social Media Has Changed Everything

Posted on 26/03/12 by Joel Black

Social Media,talking specifically about Twitter for this blog, came on the scene. And what it did was to give the people a voice

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Logo Design for The Life of Riley Organization Inc

Posted on 01/02/12 by Joel Black

This logo was a difficult one to create with the understanding that Sartee’s son had just fallen victim to this awful game.

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How to change or remove Google Analytics weekly email

Posted on 12/01/12 by Joel Black

I have been trying for some time to figure out how to change or even stop the Google Analytics weekly emailer in the new Google Analytics system to no avail.  Well, today I finally found some info on it from Google…back from November!  It shows how to do it by simply clicking the “Standard Reporting […]

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New Portal Access for Retainer Clients

Posted on 03/01/12 by Joel Black

We’re excited to announce new portal access for clients on a monthly retainer program.  We have been testing this new access feature for select clients and are now rolling it out to our clients that are on a monthly marketing plan.  The new portal access gives clients an inside look to the status of their […]

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Step by Step SEO Part 8

Posted on 29/12/11 by Joel Black

So last week in Step by Step SEO Part 7, we set up webmaster tools, reviewed a WebCEO report and set up a WordPress blog on our own domain.  This week we are setting up a few plugins, categories and tags in our WordPress blog. First, lets find those important plugins to install.  If you […]

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