Marketing Strategy

Measuring Social Media Success and ROI

Social media generates value for a brand. But just how tangibly can we see this?

Using Social Media Platforms to Market Your Business

“You have to post this!” “Oh, don’t bother with that platform!” “Make sure you’re posting X times per day!” You’ve…

Why Video Must be an Integral Part of Your Digital Marketing Strategy

Have you been thinking about creating video content to promote your business, but just aren’t sure if it’s worth your…

How to set up email reports in the new Google Analytics

The new Google analytics email reports are a little more difficult to set up than the old analytics system, but pretty straight…

Breaking Down Walls: The Importance of Influencer Marketing

Word of mouth is a powerful thing. People are prone to do things, buy things, and alternatively, reject things, just…

How To Use Visitor ID in Sharpspring to Find Leads

How To Use Visitor ID in Sharpspring to Find Leads I want to talk a little bit about how you…

Is Your Content Inspired or Deathly Boring?

The decades old problem marketers are still struggling to tackle is how to write content that inspires. Shameless self-promotional content…

Why It’s Time for Social Media to Integrate With Your Marketing Strategy

When social media just started making waves in the marketing world, it was seen by most as marketing’s red-headed step…

Top Reasons Why You Should Hire A Digital Marketing Agency

Digital marketing has become increasingly multifaceted with the passage of time. Google’s algorithms are always in flux, turning search engine…

Can Social Media Reinvigorate Your Business Growth?

Social media is the best, free way to market your business. Getting in front of potential customers in their homes,…

5 Reasons Every Small Business Owner Should Blog

A recent study conducted by eMarketer concluded that more than 140 million people read blogs in the United States alone.…

Black Bear Design Joins Forces with Steel, LLC to Launch New Website

Black Bear Design is proud to partner with Steel to redesign the site, which reflects the company’s re-focused commitments to…

Why You Should Be A/B Testing

A/B testing is one of those key elements you should be doing if you are serious about using your website…

The Tracking Piece You Are Missing With Your Marketing Campaigns

If you are running marketing campaigns and tracking ROI and effectiveness, there is probably a key piece of data you…

How To Get Traffic To Your Website

A website is useless if you can’t get traffic to your website. Here are a few ideas on how to…

Black Bear Design Partners with BrandMortgage to Expand Southeast Presence

Black Bear Design announces today their partnership with BrandMortgage, one of the Southeast’s largest full-service mortgage lenders. Black Bear Design…

How To Organize A Website

3 factors to take into consideration when deciding how to organize a website. It's not all about being flashy, it's…

Automated Email Marketing – Love It Or Hate It?

Regardless if you love automated email marketing or you hate automated email marketing, when used correctly, it can be a…

What Makes User Friendly Websites?

The foundation of every online marketing campaign is the website. Setting up a website is imperative in order to set…

Update That Old Website With A Sportscoat

Not ready to redesign your outdated website?  There may be small improvements you can make to your website to buy…

What Are Google Adwords Campaign Types?

Google Adwords campaigns are simple, yet complex if you are just getting started. In this video, learn what a campaign…