Black Bear Design Joins Forces with Steel, LLC to Launch New Website

Black Bear Design is proud to partner with Steel to redesign the site, which reflects the company’s re-focused commitments to their clients.

Steel, LLC is inviting users to explore their new website at www.steelincga.com. Black Bear Design is proud to partner with Steel to redesign the site, which reflects the company’s re-focused commitments to their clients providing structural steel, miscellaneous metals, ornamental metals, erection, and services to general contractors, owners and developers across the nation.

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Created with the user experience firmly in mind, the website has been designed using the latest technology so the site is compatible with today’s browsers and mobile devices. The goals of the project were to build a responsive website that had a great user experience across multiple devices, an integrated timeline showing over 70 years of experience in the industry, industries and markets with which the company works, and highlights of projects that have been designed and built.

Blake Hoskisson, Steel’s Vice President of Sales, oversees the corporate-wide sales for the company, reviewing revenues and establishing goals. As part of the company’s initiative to connect more fluidly with partners and customers, Steel set out to make an even stronger impact within the industry through an enhanced web presence. “We chose Black Bear Design to refresh our website because we have had wonderful experiences with them in the past, Hoskisson explained. Black Bear Design created our website many years ago, and we have enjoyed a positive, ongoing relationship with them ever since. Black Bear also has a large client roster of U.S. manufacturing companies, and we are always happy to support a local business working with companies to help them grow.”

The website includes over 50 comprehensive pages of company information, history, services, markets, news and projects coupled with detailed images and key information about each project. From conventional structures to complex building structures, Steel, LLC devotes countless hours to understanding each project and the challenges each client faces in getting it off the ground.

Randee Black, Founder of Black Bear Design, discusses the redesign of Steel’s website by stating, “We were thrilled when Steel, LLC came to us again after the development of their initial website more than 6 years ago. To go along with their growing footprint over the course of the last several years, the company planned to expand their presence throughout North America and Mexico, building more complex structures and larger projects. It was clear that Steel, LLC needed to undergo a ‘facelift’ with their branding, and a website was incorporated into that discussion. We began by developing a new logo, marketing campaign and refreshed content on the site to ensure the company can be found across multiple media platforms.”

Steel, LLC specializes in suburban mid-rise office buildings, hotels, sports arenas, convention centers, aviation/aerospace structures, and distribution centers, to name a few. The company pays special attention to ensure they have the appropriate resources and works closely with all team members to facilitate communication amongst the contractors and management teams.

ABOUT STEEL, LLC
Steel, LLC was founded in 1947 and is located in Scottdale, Georgia, 20 minutes outside of Atlanta. The company is a leading steel fabricator and boasts the strength, resources, and know-how of a large national steel manufacturer with the detailed project management and responsiveness you would expect from a smaller fabricator. To learn more about Steel, LLC or to obtain a quote, visit www.steelincga.com.

ABOUT BLACK BEAR DESIGN
For more than a decade, Black Bear Design has been delivering stunning graphic design, corporate identity, web design and development of websites for a wide range of B2B and B2C clients. Black Bear’s design and marketing expertise spans all aspects of online business, including e-commerce, retail, manufacturing, communications, professional services, real estate, mortgage and non-profit industries.

Black Bear Design offers multiple graphic and web marketing services, including website design/redesign, search engine optimization (SEO), retained services, marketing automation, ongoing web maintenance, pay-per-click (PPC) marketing, brand development, print design, and much more. To learn more about Black Bear Design, visit www.blackbeardesign.com or give them a call at (678) 534-1143.

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