Pay Per Click Marketing, or PPC marketing services for short, is buying key phrases across multiple channels including search engines and social media. Pay per click marketing offers immediate results versus search engine optimization. PPC marketing can be very focused and targeted specific demographics, geographic areas, market segments, job roles, and interest, depending on the channel.
| Keyword Research | Ad Text Creation |
| Landing Page Creation | Display Ad Creation |
| Conversion Tracking | PPC Maintenance & Optimization |
| Call Tracking | Competitive Research |
| Retargeting | Enhanced Ads For Better CTR |
| Cost Per Click Optimization | Local & National Campaign Management |
Black Bear Design is one of the best pay per click management companies in Charlotte and can help you develop a PPC campaign that drives traffic, conversions, and sales. Our process begins with a free audit of your PPC campaigns. This comprehensive review will provide suggestions for your campaign and give us a starting point to improve and grade the results or our work. Our assessments analyze all the important metrics of your PPC campaign including wasted spend, quality scores, click through rates, impression shares, and PPC best practices.
With PPC management services, it is very important to have a comprehensive monthly dashboard. We are partners with several companies including Google & SharpSpring, which allows us to provide comprehensive PPC Analytics dashboards measuring everything from keyword rankings to phone call conversions.
You can keep track of all online activities and key metrics on a regular basis in a systematic manner. We employ industry recommended and trusted tools for all reporting purposes to give you an accurate and real picture of the performance of your website and PPC marketing campaigns.
We measure results the same way you do, sales! We also measure all of the activities that lead to sales so we can improve every part of the process. We of course track CTR’s, conversions, phone calls and all of the other basic metrics that are important to PPC management. We take it to a whole new level with user level analytics, real time monitoring, heat maps, scroll maps, A/B testing and many other metrics that help us make better decisions with page content, calls to actions and conversions. We can also implement tools to fill your pipeline with contacts that do not convert on your landing pages, and put in place easy communication methods like live chat. Give us a try, we are ready to help you stand out in the forest!
